They’re coarsely ground and boost the Lucky Charms flavor without clogging your straw. If you didn’t tell me what this was beforehand, I would probably go “Oh this tastes kinda like Lucky Charms!” instead of “HOLY SHIT this tastes like Lucky Charms!”Īs I worked down the Lucky Charms Shake, some color finally surfaced as specks of marshmallows (and oat pieces) present themselves. The strongest flavors are that of vanilla soft serve and then the glazed oat pieces in Lucky Charms cereal (not the marshmallows). I personally find this is a good quality to have, but the cereal flavor is also a little less pronounced. I take a few sips and the first thing I notice is its a little less sweet than the Froot Loops Shake. It was an oversight on BK’s part not to throw a bunch of cereal marshmallows on top of the whipped cream, or lace the rim with little leprechauns playing paintball against one another.īurger King describes the Lucky Charms Shake as velvety vanilla-flavored soft serve, LUCKY CHARMS® oat cereal with marshmallows, and sweet sauce are hand spun to perfection to create our twist on one of America’s classic breakfast cereals.” Their brilliant twist was adding sugar to sugar. The Lucky Charms Shake is bright white through and through and couldn’t be any less exciting visually it might as well be a Corn Flakes Shake. Welp, one thing they for sure f*cked up is the color. I’ve long held Lucky Charms in higher esteem than Froot Loops, so I’m really excited to see how Burger King can f*ck this up for me. Its predecessor tasted like Saturday morning cartoons and I for one found it delicious. Similarly to its rivals such a Subway and McDonalds, most of Burger King’s 16,000 stores are owned and operated by franchises.Burger King’s Lucky Charms Shake debuts two months after the Froot Loops Shake. Owned by parent group Restaurant Brands International, Burger King is now the second-largest fast food burger chain in the world, behind McDonald’s. Laurens Meijer, chairman of BKNL B.V, added: “To be able to grow and elevate an iconic, global brand like BURGER KING® in the Netherlands is an incredible opportunity,” said L“We are confident that the great taste of our amazing flame-grilled burgers will resonate well with our Guests.” team, who have significant restaurant and hospitality expertise, to increase the scale of our BURGER KING® business in the Netherlands.” “We look forward to working with the BKNL B.V. “We are excited about this agreement, which will help us grow the BURGER KING® brand in this important European market,” said José Cil, President of Burger King. The quick-service restaurant (QSR) chain also noted that the move would help it “strengthen its presence” in continental Europe. McDonald's to open 1000 new stores and ramp up tech efforts after strong Q4 results.Restaurant Brands International creates new executive role to ramp up digitisation efforts.How Burger King India aims to boost its share in the QSR market.The new business will be run by Dutch hospitality company Meyer Beheer to accelerate the burger chain’s footprint in what is the EU’s sixth largest economy. The latest agreement aims to increase the 60-plus stored the fast food chain currently has in the Netherlands, although it has not be disclosed how many new locations may be created. Burger King Europe has announced a franchise agreement with the newly formed BKNL BV to expand the presence of the Burger King brand in the Netherlands.
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